Running a Business is an Extreme Sport

You’ve heard that phrase, “My business is my baby.”

Much like a child, a business requires constant attention, monitoring, maintenance, love, attention, overseeing, managing, lecturing, time, nurturing.

It doesn’t matter the size of your business: there is always something to be done.

I was talking with a client recently about a few events and business matters, when she said that parenting was an extreme sport. I just about died laughing.

Because, as I’ve been experiencing my own growth in life, growing pains and business growth, I’m beginning to realize that running a business sure does feel like an extreme sport too.

If you look at dictionary.com’s definition of Extreme Sport:
a sport that is physically hazardous, such as bungee jumping or snowboarding

Here are some ways that a business can be physically hazardous:

  • You lose tons of sleep over every little thing, thinking you need to be perfect or structured just right or people won’t buy from you.
  • You stress to the point of physically being unable to eat. Food is your nourishment, but when we’re too stressed to eat, it is hard for us to push forward.
  • You check your email all the time (while driving, with family, in the grocery line, etc), because any second a client, customer, team member or new lead could be reaching out to you. If you don’t answer within a few minutes, or even seconds, your business will surely go down the drain (please note small hint of sarcasm).
  • You try to do everything yourself. You’re convinced (at first) that you’re the only one who can possibly do your job – including things you don’t even know anything about.

Your business is a living, growing thing – but so are you. And if you pour too much of yourself into your business, without a balance between work and life, it will take a toll on you, both mentally and physically.

Remember: you’re running a marathon, not a sprint.

The work that you do now has to be scalable, sustainable for the long haul. Don’t “injure yourself” in this extreme business sport by neglecting your basic needs.

Are you having a hard time pulling back, or delegating tasks? Are you forgetting to “stretch your muscles” before working on a project?

Let us know what is making your business feel like an extreme sport! We can figure out how to make it feel more like a healthy workout instead.

Marrissa Stewart
m@marrissanicole.com

Marrissa Nicole is a hopeless romantic + writer who broke into the world of marketing, copywriting and coaching at the age of 23. As she has dabbled further and further into entrepreneurship and small business, she’s found a deep love for writing copy that tells a story + inspires readers to connect, click and buy.

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