Pumpkin Spice & How to Stop Hating Writing

I used to hate Fall.

Every time Summer came to a close, I would feel myself getting wrapped up in a foreboding feeling.

Let me paint you a picture of what I mean:

The subtle chill settling into the evenings that causes you to wrap up into your favorite blanket or sweats.

The trees changing from a lush green, to a rainbow of reds, oranges and golds.

The warm taste of coffee feeling like a hug for your body as chilly mornings become the routine greeting.

The gathering of loved ones for the holidays, and your favorite holiday treats and drinks.

Sounds terrible, right?

I’m hoping you’re catching the sarcasm here: Fall was never awful; it was just my perception.

Have you ever experienced that when writing?

Every time you think about writing, you just freeze up, and find something else to do, like color-code and alphabetize the CD collection you haven’t listened to since 2001.

You’ve painted the ugliest picture possible of writing, so you avoid it.

Yet, this exercise is actually making the writing process worse.

You already know that at Color Your Copy, we preach that you don’t have to be a writer to produce inspirational, kick-ass copy.

You have a message that only you can say, and people need to hear you say it.

But if you’re allowing your perception of writing to be a negative one, it will largely impact your ability to deliver your message with clarity.

In my case, I used to experience SAD (Seasonal Affective Disorder). Everything about Fall, I associated with negativity.

But honestly? I got tired of feeling like shit every time Summer ended.

If you’re ready to love writing,  it’s time to look at a perception shift.

Here are a few things you can do to change your perspective on writing your own copy:

  • Write down your story. People like to work with people. People they can relate to, people they can work with, people who will understand their needs. We all have a story – don’t forget yours!  
  • Make a list of 10 things your story can do to change the world. If you get to 10, keep going until you can’t think of any more.
  • If you’ve already put your words out into the world, what reactions have you gotten? If any of them were positive, write it down and keep this in a document on your desktop titled, “WHY I SHOULD WRITE”
  • If none of the above works for you, comment below with what you hate about writing, and I’ll give you a perspective shift exercise to try..

These are the tactics I personally use to get over my self-inflicted writer’s block.

And as my perspective shifts, my ability to enjoy the activity shifts along with it.

I now love A LOT of things about Fall:

  • Everything Pumpkin (coffee and beer being amongst my favorites)
  • Dying my hair the color of leaves – gold, orange and red.
  • Curling up into my warm, and comfy bed on chilly nights.
  • The crisp morning cold and how it feels to take my first sip of hot coffee against the morning’s chill.
  • Boots. Boots. Boots. THERE ARE SO MANY GREAT BOOTS.
  • Wearing my favorite zip up hoodie from Ballast Point Brewery.
  • Taking the long drive up California to go home to family.
  • Domestication – I really am more of an “order out” type of entrepreneur. But during Fall, I LOVE trying new recipes for delicious meals during my busy week. It makes me feel creative.

Once I opened up to the idea that Fall wasn’t so bad, I got to see a lot of its beauty.

I used to view it as the end of Summer fun, back-to-school blues and the harsh cold as my enemy.

And as I’ve grown older, I still prefer and love Summer.

However, I’ve found what I love about the Fall now too.

I invite you to try the same: get curious about actually enjoying writing.

Comment below with what you hate about writing, and I’ll help you shift your perspective!

Marrissa Stewart

Marrissa Nicole is a hopeless romantic + writer who broke into the world of marketing, copywriting and coaching at the age of 23. As she has dabbled further and further into entrepreneurship and small business, she’s found a deep love for writing copy that tells a story + inspires readers to connect, click and buy.

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